Securing The World's IoT Devices with Asimily
Shankar Somasundaram, Founder & CEO of Asimily, joins the podcast to discuss the critical challenge of securing medical and IoT devices. Discover how he identified a major gap in healthcare cybersecurity and built a company to protect our most critical infrastructure.
5 Things You'll Learn from This Episode
- Understand why healthcare is a uniquely complex 'system of systems' for cybersecurity.
- Learn how the concept of 'smart cities' is less about futuristic hype and more about securing currently connected critical infrastructure.
- Navigate highly regulated industries by focusing on device data rather than sensitive personal information (PII/PHI).
- Differentiate in a crowded market by focusing on both the breadth of capabilities and the depth of your solution's context-aware analysis.
- Leverage prior industry relationships and a highly differentiated product to land your first high-bar enterprise customers.
About the Episode
Shankar Somasundaram shares his journey from leading IoT strategy at Symantec to founding Asimily. He details the unique security challenges posed by medical, IoT, and OT devices in critical sectors like healthcare and smart cities, explaining how Asimily provides visibility, vulnerability management, and incident response. Shankar also discusses the founder's journey, from building a team and landing the first customer to differentiating in a competitive landscape through continuous innovation.
Timestamps
- 0:00 — Introduction: Securing IoT and Medical Devices
- 1:15 — Shankar's Journey from Qualcomm to Symantec
- 3:30 — The Founding Idea Behind Asimily
- 5:45 — How Asimily's Platform Works
- 9:00 — Combating the Rise of Ransomware in Healthcare
- 13:10 — The Reality of Smart Cities Today
- 16:45 — Navigating Regulations like HIPAA
- 19:30 — Building the Founding Team and Raising Capital
- 22:40 — The Grind of Landing the First Customer
- 25:15 — From Founder-Led Sales to a Full Go-to-Market Team
- 28:00 — Asimily's Place in the Security Value Chain
- 31:15 — Differentiating Through Continuous Innovation
- 34:45 — White Spaces and the Future of AI in Security
About the Host
Nataraj Sindam is the creator of The Startup Project, a podcast featuring founders, investors, and operators building the future.
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