Harvey Multani: Founder RUV Alliance & Miami100 DAO
with Harvey Multani — Founder
Harvey Multani, founder of RUV Alliance, shares how he's flipping the venture capital script. Learn how his community leverages Roll Up Vehicles (RUVs) to give investors more power.
5 Things You'll Learn from This Episode
- Reframe Roll Up Vehicles (RUVs) from a simple administrative tool to a powerful strategic weapon in fundraising.
- Reverse the traditional fundraising process by aggregating investor demand first, then approaching founders with capital.
- Leverage employee-led SPVs to give startup employees greater equity upside and align incentives.
- Identify the difference between valuable 'advisory-based carry' and inefficient 'access-based carry' in venture deals.
- Build a powerful investor community by focusing on a single goal: making investors richer, not just serving founders.
About the Episode
Harvey Multani details his journey from fintech operator at Plaid and Coinbase to building RUV Alliance, an investor community of over 1300 members. He explains his frustration with getting muscled out of deals as a small angel investor and how that led him to pioneer a new model using Roll Up Vehicles (RUVs) to aggregate capital and approach founders directly, fundamentally changing the power dynamics of early-stage investing.
Timestamps
- 0:00 — Introduction
- 1:05 — Harvey's Early Career in Fintech at Addepar
- 3:40 — Experiences at Coinbase and Plaid
- 6:15 — The Pattern of Joining Series A Startups
- 7:30 — The Origins of RUV Alliance
- 10:15 — First Angel Investment in People.ai
- 13:50 — Getting Muscled Out of Hot Deals
- 16:20 — The Concept of Employee-Led SPVs
- 23:05 — RUVs: From Administrative to Strategic Tool
- 27:45 — How RUV Alliance Flips the Fundraising Script
- 32:00 — How Founders React to the RUV Alliance Model
- 34:30 — Macro Factors: Global Fundraising in the Pandemic
- 38:10 — Dynamics with Traditional Syndicates and Funds
- 42:00 — Advisory-Based Carry vs. Access-Based Carry
- 46:15 — AngelList's Reaction to RUV Alliance
About Harvey Multani
Harvey Multani is the Founder of RUV Alliance, an investor community democratizing access to startup deals, and Miami100 DAO. Prior to this, he drove business development and go-to-market strategies at leading fintech companies like Coinbase and Plaid.
Founder at RUV Alliance & Miami100 DAO
About the Host
Nataraj Sindam is the creator of The Startup Project, a podcast featuring founders, investors, and operators building the future.
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